Effective Date: September 29, 2026

    Waypoint Bookkeeping, operated by T L Bookkeeping Services, LLC (“Waypoint Bookkeeping,” “we,” “us,” or “our”), respects your privacy and is committed to protecting the information you provide through our website.

    This Privacy Policy explains what information we collect, how we use it, and how we protect it when you visit our website or contact us through our online forms.

    1. Information We Collect

    We may collect information you voluntarily provide when you submit a contact form or otherwise communicate with us through our website. This may include:

    • Name
    • Email address
    • Phone number
    • Business or company name
    • Information included in your message or inquiry
    • Any other information you choose to provide

    We may also automatically collect certain information when you visit our website, including information such as your IP address, browser type, device type, pages visited, referring website, and general website usage information.

    2. How We Use Your Information

    We may use the information we collect to:

    • Respond to inquiries and requests for information
    • Communicate with you about our bookkeeping, accounting support, QuickBooks, payroll, training, consultation, and related services
    • Provide and improve our website and services
    • Maintain internal business and customer records
    • Understand how visitors use our website
    • Analyze website traffic and performance
    • Send relevant marketing or promotional communications where permitted by applicable law
    • Protect the security and integrity of our website and business
    • Comply with legal and regulatory obligations

    3. Contact Form Information

    When you submit information through a contact form on our website, your submission is emailed to Waypoint Bookkeeping for notification and follow-up purposes.

    Contact form information may also be stored securely in our website’s database for internal record keeping, customer service, business administration, and potential future marketing purposes.

    We do not sell contact form information to third parties.

    4. Cookies and Tracking Technologies

    Our website may use cookies and similar technologies to help us understand website usage, improve website functionality, and measure the effectiveness of our advertising.

    We use Google Analytics to collect information about how visitors interact with our website. This may include information such as pages viewed, time spent on the website, traffic sources, device information, and general geographic information.

    We may also use Google Ads (formerly Google AdWords) and related tracking technologies to measure advertising performance, understand conversions, and potentially deliver or evaluate relevant advertising.

    Google may collect and process information through these services in accordance with its own privacy policies and terms.

    You can adjust your browser settings to refuse or delete cookies. Disabling cookies may affect certain website functionality or your experience on the website.

    5. How We Share Information

    We may share information with trusted service providers who assist us in operating our website, managing communications, analyzing website traffic, providing advertising services, or otherwise conducting our business.

    These service providers may only use information as necessary to provide services to us or as otherwise permitted by law.

    We may also disclose information when required by law, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, property, safety, or the security of our website and users.

    We do not sell or rent your personal information.

    6. Data Retention

    We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, maintaining business records, providing services, complying with legal obligations, resolving disputes, and supporting legitimate business and marketing purposes.

    The length of time information is retained may vary depending on the type of information and the reason it was collected.

    7. Data Security

    We take reasonable administrative and technical measures to protect the personal information we collect against unauthorized access, use, alteration, or disclosure.

    However, no method of transmitting or storing information online can be guaranteed to be completely secure. We cannot guarantee the absolute security of information submitted through our website.

    8. Third-Party Services and Websites

    Our website may use or link to third-party services, websites, or platforms. These third parties may have their own privacy policies and practices.

    We are not responsible for the privacy practices, content, or security of third-party websites or services. We encourage you to review the privacy policies of any third-party services you choose to use.

    9. Your Choices

    You may choose not to provide personal information through our website. However, certain information may be necessary for us to respond to an inquiry or provide requested services.

    If you receive marketing communications from us, you may request to stop receiving those communications by contacting us using the information below.

    You may also contact us to request information about the personal information we maintain about you or to request correction or deletion where applicable under law.

    10. Children’s Privacy

    Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13.

    If we become aware that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete that information.

    11. Changes to This Privacy Policy

    We may update this Privacy Policy from time to time to reflect changes in our practices, services, technology, or legal requirements.

    When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically.

    12. Contact Us

    If you have questions about this Privacy Policy or how your information is handled, please contact:

    Waypoint Bookkeeping
    T L Bookkeeping Services, LLC

    Phone: (402) 525-5479
    Email: tony@waypointbookslnk.com